On International Women’s Day 2025, the industry seems to be moving beyond the age-old question of representation to ask: “How do we not only open doors for women in the region’s industry but also ensure they step through with support that they need?” The answer lies in mentorship.
Leaders from Havas Middle East, Leo Burnett Riyadh and Golin Saudi speak to Campaign Middle East about how change is here, but to ensure that this is a lasting change, the industry will not only need to create space at the top, but also empower other women to get on board with mentorship.
True progress isn’t just about inclusivity and representation; it requires mentorship and a shared responsibility to break ba
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