Sandra George, CEO of Media World, on how the company is going to redefine DOOH with the launch of their first digital screen in Dubai.
How has the journey been so far at Media World?
Our journey at Media World has been nothing short of remarkable. An impressive growth trajectory of nearly 90 Per cent year-on-year stands as a testament to our success, making us one of the fastest-growing entities in the industry. This achievement is largely attributed to our visionary Chairman, Mr. Amer Ahrari, whose leadership has been an invaluable asset. Under his guidance, Media World has expanded from 15 locations to over 50 in less
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