Porsche’s AI Magical Garden.
On 4 October, SORRY,GUYS CREATIVE AGENCY set a new benchmark in automotive event production with the launch of the all-electric Porsche Macan for Porsche Centre Dubai & Northern Emirates, Al Nabooda Automobiles LLC.
With the AI Magical Garden concept, inspired by artificial intelligence, the event transformed the stunning ME Dubai Hotel, designed by Zaha Hadid, into a breathtaking jungle of real plants, ambient lavender lighting, and immersive installations.
The theme of the new all-electric Macan, ‘Keep Your Essence,’ was not just a tagline but an invitation for guests to exper
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