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UAE Ministry reviewing Dubai OOH manual “as unified reference on all federal roads”

Dr Abdullah Al-Shwaikh from the OOH Section of the UAE Ministry of Energy and Infrastructure (UAEMOEI) speaks to Campaign Middle East.

The UAE Ministry of Energy and Infrastructure has confirmed to Campaign Middle East that is now reviewing the updated Dubai Out of Home Advertising Manual as a unified reference for technical specifications and traffic safety requirements on all federal roads.

Sharing his thoughts in an exclusive interview, Dr Abdullah Al-Shwaikh from the Outdoor Media Office, OOH Section, UAE Ministry of Energy and Infrastructure (UAEMOEI) commended the latest updated guidelines for OOH in Dubai as “a source of pride for all of us.”

Dubai’s Roads and Transport Authority (RTA), in collaboration with Dubai Municipality and Department of Economy and Tourism, recently updated its OOH advertising manu


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the authorAnup Oommen
Anup Oommen is the Editor of Campaign Middle East at Motivate Media Group, a well-reputed moderator, and a multiple award-winning journalist with more than 15 years of experience at some of the most reputable and credible global news organisations, including Reuters, CNN, and Motivate Media Group. As the Editor of Campaign Middle East, Anup heads market-leading coverage of advertising, media, marketing, PR, events and experiential, digital, the wider creative industries, and more, through the brand’s digital, print, events, directories, podcast and video verticals. As such he’s a key stakeholder in the Campaign Global brand, the world’s leading authority for the advertising, marketing and media industries, which was first published in the UK in 1968.