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Meraas’ campaign draws a new canvas of creative living

By Jalaja Ramanunni

Meraas has launched a marketing campaign for its Design Quarter at Dubai Design District (d3), the latest flagship offering from Meraas.

Traditionally, real estate marketing in the region has relied heavily on celebrity endorsements, beautiful imagery and luxury gifts to attract interest. Design Quarter at d3 is designed to be a creative hub, a place where artists, designers and creatives can live, work and collaborate.

Mirroring the living experience it portrays, Meraas’ campaign brings an element of fun that residents can expect in the community.

Meraas collaborated with three artists to launch their advertising campaign. Meraas’ Instagram account features s


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