Creative experience and technology agency, Lightblue has announced the launch of its own metaverse as a creative space to enable brands on their journey into web3. The space is designed as an innovation hub with always-on programming centred around delivering value and impact with existing and future audiences.
The move comes as the agency increases its focus on the digital ecosystem and evolving technologies to create a more complete solution for brands. The launch on 11 August includes a guest appearance from leading metaverse expert and Forbes columnist, Charlie Fink.
Commenting on the launch, Craig Borthwick, partner at Lightblue, said, “This is an unbelievably exciting launch fo
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