Spotify unveils the UAE edition of Culture Next, the Annual Global Culture & Trends Report. This year’s report features the UAE for the first time, exploring how Gen Zs and millennials are navigating a common challenge – rebuilding culture from the ground up as the COVID-19 pandemic continued to upend the idea of “normalcy and the ongoing global movement for social justice ” – and the role of digital audio in their lives as they drive us forward.
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