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Levi’s celebrates Dubai with Its We Are DXB campaign

We Are DXB is a celebration of Dubai’s culture, community and those who call it home. We visited the store behind the ad

Levi’s campaign, ‘We are DXB’, is an ode to the city, its culture, community and spirit, told through it’s creative voices.

Championing the creative talent scene in the region, Levi’s launches its latest campaign titled ‘We are DXB’, as a celebration of its new flagship store in Dubai. Paying homage to the bustling Emirate, the campaign rallies the city’s most influential innovators. From artists to athletes, they proudly wave the flag of the city closest to their hearts. An emblem of community and culture, the campaign celebrates the disruptors w


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