With social media engagement rising by 61%, restaurants open at very limited capacities, and demand for deliveries skyrocketing during the pandemic – now, more than ever, is the ideal time for businesses to engage with customers through fun, creative and high-quality user-generated content (UGC). Many brands are turning to experience-driven packaging as a powerful marketing tool and an effective way of amassing a treasure chest of UGC.
Check out our top tips on how to build online buzz for your brand by embracing an experience-driven approach to packaging and using it to bring your customers on a journey:
All About the ‘Gram
What do you do when your Instagrammable restaurant has to switch to d
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