Nathalie Gevresse, CEO, Publicis Communications UAE.Title: CEO, Publicis Communications UAE
Years in the role: 3 years
Years in the industry: 29 years
Years in the middle east region: 14 years
Power Essay: The beauty, the monster and the beat
Some music lyrics hit deeper than sound – some of them unforgettable, sudden, and sharp, reshaping a new perspective. Turning simple lines or words into a catalyst for deeper questions.
“Look. If you had one shot. Or one opportunity. To seize everything you ever wanted …, ” Lose Yourself, Eminem.
AI today feels exactly like that. An open field at dawn: vast, uncharted, full of promises, relentless, unapologetic and risky. For marketing and creative agencies, it is a guerrilla field: fast,
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