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Shantelle Nagarajan

posted on Aug. 28, 2025 at 4:50 pmAug 28, 2025

EGA launches Made by Many to spotlight Emirati women and their support systems

Shantelle Nagarajan

posted on Aug. 28, 2025 at 4:50 pmAug 28, 2025

This Emirati Women's Day, Emirates Global Aluminium has released a campaign to showcase its Emirate female engineers, highlight their support networks and inspire Emirati women to take up a career in STEM.

EGA

Stills from Emirates Global Aluminium's Emirati Women's Day 2025 campaign.

Emirates Global Aluminium (EGA) has launched a four-part video campaign to celebrate Emirati Women’s Day, spotlighting female Emirati engineers working at EGA.

The campaign follows testimonials from EGA’s Emirati women employees’ support systems, ranging from proud mothers and sisters, who unanimously share their pride for their family’s engineers.

It also adds to EGA’s Break The Mould brand platform, which tackles the underrepresentation of women in heavy industry by engaging young women studying Science, Technology, Engineering and Mathematics (STEM) subjects.

“Behind each woman working at EGA is an individual story of determination, resilience and ambition,” says Theodora Gabrah, Corp

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Tags:Campaign EGA Emirates Global Aluminium Emirati Women’s Day female Emirati engineers Made by Many Mirna Eskarous The Work Theodora Gabrah

the authorShantelle Nagarajan

Shantelle Nagarajan is Campaign Middle East’s Junior Reporter who covers marketing news which focuses on FMCG, real estate and brand retail industries. Her features delve into brand strategy, appointments, trends in consumer behaviour and CX. Shantelle also contributes to social media coverage, editorial event programming and print content work. She previously worked in PR and marketing, most recently at Edelman, where she was part of the Brand team. When she’s not writing for her day job, you can find her with her nose buried in a book, playing at a weekly open mic night or doom-scrolling the latest make-up challenges on TikTok.