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Anup Oommen
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Banyan Tree Dubai, Banyan Tree AlUla appoint Cluster Director of Marketing and Comms

Anup Oommen
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Laura Christian will lead all marketing, brand and communications activity across Banyan Tree Dubai and Banyan Tree AlUla, and will be responsible for strategic leadership, brand positioning and content strategy.

Laura Christian, Cluster Director of Marketing and Communications, Banyan Tree Dubai and Banyan Tree AlUla.Laura Christian, Cluster Director of Marketing and Communications, Banyan Tree Dubai and Banyan Tree AlUla.

Luxury, sustainability-first hospitality resorts Banyan Tree Dubai in the UAE and Banyan Tree AlUla in Saudi Arabia have appointed Laura Christian as the Cluster Director of Marketing and Communications.

In this strategic dual-resort role, Christian will oversee all marketing, brand and communications activity across two of the region’s most distinctive destinations.

She will be responsible for strategic leadership, brand positioning and content strategy across the resorts, including their signature Banyan Tree Spas. Her focus will be to amplify Banyan Tree’s continued success in the region while fostering alignment between these two unique destinations, united by the brand’s pillars of


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Tags:AdvertisingappointmentsBanyan TreeBanyan Tree AlUlaBanyan Tree DubaiBanyan Tree SpasBrandCluster Director of Marketing and CommunicationscommunicationsLaura ChristianLuxury Hospitalitymarketingsustainability
the authorAnup Oommen
Anup Oommen is the Editor of Campaign Middle East at Motivate Media Group, a well-reputed moderator, and a multiple award-winning journalist with more than 15 years of experience at some of the most reputable and credible global news organisations, including Reuters, CNN, and Motivate Media Group. As the Editor of Campaign Middle East, Anup heads market-leading coverage of advertising, media, marketing, PR, events and experiential, digital, the wider creative industries, and more, through the brand’s digital, print, events, directories, podcast and video verticals. As such he’s a key stakeholder in the Campaign Global brand, the world’s leading authority for the advertising, marketing and media industries, which was first published in the UK in 1968.
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