Adidas has marked another defining moment in its long-standing partnership with Egypt’s Al Ahly FC football club by launching a new chapter of its ‘You Got This’ campaign.
The new campaign — anchored in a cinematic short film — captures the emotional pulse of the club’s journey to the FIFA Club World Cup 2025.
From the El Tetsh Stadium to the final send-off in Cairo, the film highlights moments of support from coaches, teammates, and supporters — showing how belief from the sidelines can carry players across continents. It ends with a powerful moment of belief from club captain Mohamed El Shenawy, echoing the campaign’s rallying cry: “You Got This.”
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