Nishkka Manglani, Director, Houbara Communications.You know the feeling when you see a brilliant piece of PR work and immediately think “I wish I’d been part of that” or “how did we not see that?” – because someone saw a gap, a unique angle no one else spotted, or found a human truth to anchor a campaign in.
Weeks of judging brilliant campaigns has given me insights I wanted to capture before heading into 2026. Because let’s face it, we’re all here to deliver work that turns heads and makes a difference.
Let me remind you though: these learnings are simple … but simple doesn’t always mean easy.
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