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WithFeeling creates an Emirati-inspired sonic identity for graduates

WithFeeling collaborated with the Sharjah Education Academy (SEA) to bring their their sonic identity to life.

The identity  debuted at the academy’s second graduation ceremony held at University City Hall.

The brief was to compose a piece that encapsulated the Academy’s pillars of integrity, innovation, collaboration, empathy, agility, and pioneering future education.

Sharing the development process, Chris Atkins, Managing Director of WithFeeling, said: “To ensure that the sonic identity truly resonated with SEA’s vision, we conducted a series of thorough workshops.

“This collaborative process allowed us to present options that were precisely aligned with SEA’s goals, mak


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