Visit Qatar has initiated two developments aimed at enhancing the country’s tourism profile—it’s “What a Difference a Day Makes” stopover campaign and the launch of a dedicated Visit Qatar TV channel in collaboration with Es’hailSat. These efforts come in response to Qatar’s growing appeal as a tourist destination, particularly among GCC residents and international travellers.
The stopover destination campaign
The “What a Difference a Day Makes” campaign targets travellers who pass through Hamad International Airport, inviting them to extend their layovers into short stays. Focused on the GCC market, the campaign positions Qatar as an ideal stopover destination, offering
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