Romain Colomer, Experience Director at Create discusses the crossroads created by the use of AI.
On the day that Richard Feynman died, he had a poignant message scrawled across his blackboard: “What I cannot create, I do not understand.” As an expert in theoretical physics, he was referring to the idea that in order to truly comprehend a concept, or be effective with it, you must first be able to create that concept from scratch. While this may still hold in some areas of science and math, with everything that is happening with generative AI, I wonder if this remains true for creative work?
As creatives, we are now
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