1 Pizza Hut
In January, Publicis Middle East, an advertising agency under Publicis Groupe, won the Pizza Hut account for the region, after a competitive pitch process that took place over several months.
As the lead creative agency partner, Publicis Middle East works closely with Pizza Hut on its market strategy, creative communication campaigns and positioning of the brand and its products across the Middle East.
2 Saudi Tourism Authority
In the same month, following a multi-agency international pitch, Dubai-based independent advertising and design agency and us was appointed as the Saudi Tourism Authority’s (STA) agency of record (AOR).
The agency’s scope involves handling the Tourism Authority
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