by Auditoire’s Founder and Co-Managing Director, Antoine Croise.
To say that times are tough right now would be an understatement. In a matter of weeks, our world came from being in constant acceleration to a complete stop. The Coronavirus outbreak is first and foremost a human tragedy, affecting billions of people around the world. As we speak, it is impossible to imagine how deeply that crisis will impact the world as we know it. However, in business, as in life, the question begs to be answered: What’s next?
What’s next for a creative industry that has come to a sudden halt? What’s next for the future of brand experiences? Whilst it may be too soon to tell, the past few week
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