The wait is over, tickets are now on sale for the highly-anticipated Campaign Breakfast Briefing: Out of Home 2025.
This year’s edition will feature speakers from the biggest brands in the region. Boasting speakers from Bayut & Dubizzle, InsuranceMarket.ae, BRF, Elevision, Backlite, Hypermedia and more, this is the event that brings a vault of industry knowledge to the floor.
Discussions will include how advancements in data technology, metrics and analytics have transformed OOH into a precision-targeted medium. Panellists will also address the increasing focus on reach, frequency and impressions, the choice between static and digital remains key for brands looking to maximise vi
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