fbpx
FeaturedMediaOpinion

The rise of ‘demure’ in internet culture: A trend brands can’t ignore

Hashtag's John Karam shares how a trend spreads online, and how savvy brands can ride this wave to connect with their audiences.

John Karam, Senior Social Media Manager, Hashtag Social Media Agency

Ever noticed how the word “demure” has been popping up all over your social feeds lately? This classic term has become a trend, taking on a fresh, modern twist thanks to internet culture.

Let’s dive into the origins of “demure,” how trends spread online, and how savvy brands can ride this wave to connect with their audiences.
The origins of the ‘demure’ trend
“Demure” has been around since the late 14th century, coming from the Anglo-French word “meur,” which means “mature” or “discreet”.

Over the centuries, it evolved


To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register Now or sign in below if you already have an account.