Ramadan offers brands an unparalleled opportunity to forge meaningful connections with their audience. This period sees TikTok users exploring a wide array of content, mirroring the diverse interests within the community.
For brands that keenly understand and harness these dynamics, the potential to amplify their engagement and impact during the holy month is substantial.
The journey towards Ramadan begins well in advance, with users starting to seek out and interact with related content roughly 2-3 weeks before the festivities commence.
This pre-Ramadan phase is pivotal for brands aiming to capture the audience’s attention early, ensuring they remain at the forefront of consumers’ m
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