The Impact Of Covid-19 on News Consumption in the UAE

In this installment of our ongoing series on the unprecedented Covid-19 situation and its impact on media and advertising, we present the latest data findings from our partners DMI. These depict how Online News Readership amongst Arab audiences in the UAE is continuing to surge across both of the UAE’s leading news platforms ALBAYAN.AE and EMARATALYOUM.COM. Registering massive increases in both the number of Unique Users as well as Page Views, DMI ‘s market-leading Online Arabic Dailies represent an unrivalled opportunity for brands seeking higher returns on their advertising investments.