WebEngage, a full-stack retention operating system, announced its partnership with Dubai-based full-funnel marketing consultancy Team Red Dot. The partnership will enable Team Red Dot to provide its clientele with retention-marketing services by leveraging WebEngage’s full-stack solutions suite, across the GCC region.
Team Red Dot’s core offerings, including integrated media planning and buying offering, performance media, lead generation and programmatic advertising, aim to benefit through the interplay with WebEngage’s retention operating system. WebEngage aims to help identify high-priority customer segments with RFM modelling or create on-demand segments based on customer per
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