Stereo Creative, a culturally charged creative studio, has been appointed by BOUNCE, one of the world’s leading trampoline and freestyle playground, as its agency-of-record.
The new Stereo Creative Dubai office will lead BOUNCE’s upcoming creative campaigns in support of a new venue opening in Riyadh, Saudi Arabia. The experience-led campaign taps into freestyle youth culture and self-expression and is designed to drive participation across physical and digital spaces.
This partnership represents BOUNCE’s first-ever agency relationship and the second win for the new Stereo Creative Dubai office, following its work with luxury real estate developer H&H in 2025.
“For this chapter of growth, getting the work culturally right matters as much as getting it creatively right,” said Kayleigh Owen, Director of Marketing for BOUNCE Middle East. “We’re building a tribe on the ground in Saudi, culturally fluent, passionately local, and that foundation will ground our new creative platform in real insight. Stereo’s ability to take real human insight and turn it into work that moves people is exactly why they’re the right partner for this. At its core, BOUNCE exists to get people off their screens and into the air together, and we need work that carries that energy.”
Stereo Creative’s strategy is built with regional scalability in mind, allowing the campaign platform to evolve across key markets including Saudi Arabia, the UAE and Qatar, while maintaining cultural relevance in each location.
The partnership brings together the agency’s culturally driven creative approach with BOUNCE’s freestyle spirit and focus on self-expression.
“BOUNCE brings energy, movement and play to life in a way that truly connects with people,” said Alex Menzies, Creative Director at Stereo Creative Dubai. “As we partner together to re-energize the brand, our goal is to help them show up with renewed vibrancy and purpose. This collaboration also marks an important step in establishing our presence in Dubai and the UAE, creating new opportunities to build meaningful partnerships and drive momentum for what’s ahead.”
Rooted in authenticity, the campaign aims to move the brand beyond activity and into emotion, capturing what BOUNCE means to its community and redefining social connection through real-world energy and shared experience.
At a time when young people are increasingly living through screens, the work aims to reconnect them with real-world movement, creativity and connection.
The Dubai presence operates as part of the Stereo Creative transatlantic model, working closely with teams across the UK and North America.
The office will act as a regional point of contact for BOUNCE while drawing on creative, strategy and production capabilities across Stereo’s London, San Francisco, Austin and Portland teams.
