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Snapchat celebrates 100 years of Disney

How can augmented reality enhance storytelling

Image Credit: Snapchat + Disney

Snapchat and Disney have announced a new collaboration to show  and bring characters and tales to life in celebration of Disney100.

Disney’s stories partnered with  Snapchat’s industry-augmented reality technology, allows visitors to engage with these stories in this engaging exhibit capturing the spirit of Disney.

Rob Wilk, President of the Americas, Snap Inc. said: “We are excited to bring Disney to life in a unique way for those in Cannes and everyone at home. Through our AR technology, Disney stories will come to life like never before, showing anything is possible.”

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