Snap yesterday announced it is significantly expanding content from Middle Eastern brands on Snapchat, offering users more choice, more perspectives and more of what they like. Building on the popularity of its Discover page, over 30 popular series from more than 20 of the Middle East’s most loved media brands will be launching on Snapchat. New partners include Dubai Media Inc., Gulf News, Sabq and Abu Dhabi Media, who will be bringing Shows, as well as new Publisher Stories to the platform.
These partnerships expand the local content already available on Snapchat’s Discover page, where Snapchatters in the region can see content from Al Arabiya, Sayidaty, UTURN, and many more. Shows are
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