fbpx
Campaign Middle East
العربية
AdvertisingFeaturedSocial MediaThe Work
Shantelle Nagarajan
posted on

Shaq tours Abu Dhabi’s food scene in new campaign

Shantelle Nagarajan
posted on

Shaquille O’Neal, The NBA legend takes a light-hearted look around the city’s culinary gems on a thrilling tasting tour.

Street Bites with Shaq – a new campaign by DCT Abu Dhabi

Shaquille O’Neal, fondly known as Shaq by basketball fans around the world, is on a tour of Abu Dhabi’s street food. The campaign will be showcased in a series of videos which will be released periodically across Visit Abu Dhabi’s social media platforms.

The sporting legend swaps the court for cuisine leaving trails of personalised food reviews as he visits some of Abu Dhabi’s iconic street food spots. From traditional Emirati dishes to Middle Eastern favourites, he’s savouring every bite and sharing his discoveries through Google reviews.

Each episode o


To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register Now or sign in below if you already have an account.
Tags:Abu DhabiCampaignDCT Abu Dhabi. ShaqSeriesShaquille O’Nealsocial mediastreet food
the authorShantelle Nagarajan
Shantelle Nagarajan is Campaign Middle East’s Junior Reporter who covers marketing news which focuses on FMCG, real estate and brand retail industries. Her features delve into brand strategy, appointments, trends in consumer behaviour and CX. Shantelle also contributes to social media coverage, editorial event programming and print content work. She previously worked in PR and marketing, most recently at Edelman, where she was part of the Brand team. When she’s not writing for her day job, you can find her with her nose buried in a book, playing at a weekly open mic night or doom-scrolling the latest make-up challenges on TikTok.
All posts byShantelle Nagarajan

You Might Also Like