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Shaq leaks ‘confidential’ Abu Dhabi events calendar as Steve Harvey campaigns

The extended integrated campaign by DCT Abu Dhabi also features collaborations with comedian Steve Harvey and Emirati actor Ahmed Al Jasmi.

NBA superstar and Hall of Famer Shaquille O’Neal has ‘leaked’ the 2024-2025 Abu Dhabi events calendar sharing the link to a ‘private and confidential’ events season, which highlights dates for performances by Coldplay, Andrea Bocelli, Animenia, Saadiyat Nights, the MICHELIN Guide Food Festival, and several diverse heritage festivals.

The post, which reads, “Yo @IAmSteveHarvey, I just got the inside scoop! Can’t wait to see what’s coming — this lineup is gonna be LEGENDARY!” shares the “private and confidential” link and has already garnered 69,000 views, 79 likes, and 19 reposts, and 16 comments within less than 12 hours.

It is still unclear whether the ‘leak’ was orchestrated as par


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the authorAnup Oommen
Anup Oommen is the Editor of Campaign Middle East at Motivate Media Group, a well-reputed moderator, and a multiple award-winning journalist with more than 15 years of experience at some of the most reputable and credible global news organisations, including Reuters, CNN, and Motivate Media Group. As the Editor of Campaign Middle East, Anup heads market-leading coverage of advertising, media, marketing, PR, events and experiential, digital, the wider creative industries, and more, through the brand’s digital, print, events, directories, podcast and video verticals. As such he’s a key stakeholder in the Campaign Global brand, the world’s leading authority for the advertising, marketing and media industries, which was first published in the UK in 1968.