Mangomolo and Rotana have partnered to launch Fast radio channels for the region.
The partnership will allow Rotana to stream three free ad-supported streaming television radio channels 24 hours a day, featuring Khaleeji music, Egyptian hits and others via the Fannbox app.
Using Mangomolo, Rotana can automatically compose linear radio channels and make them available to users ensuring a high-quality audio experience.
Mangomolo provides Rotana with an end-to-end platform that supports the delivery of radio and visual radio channels, live events, celebrity shoutouts and special occasions.
It also supports user management, chat moderation and celebrity content management within a single platform.
Mohamed Zaghloul, Digital Product Manager at Rotana, said: “Mangomolo offers a flexible and adaptable approach to content curation, streaming, and monetisation.
“The launch of these FAST radio channels demonstrates how we are evolving together and catering to the changing needs of users.”
Mangomolo is maximising opportunities for Rotana to grow revenue by supporting monetisation models through the Fannbox app.
Wissam Sabbagh, Founder and CEO at Mangomolo, said: “We’re proud to support the growth and monetisation of the Fannbox app.
“Our platform has enabled it to move with greater agility when curating and streaming content while supporting different monetisation models.
“Fannbox is providing access to compelling and cutting-edge content with the ability to interact with the celebrities and shows that users love. It is great to enable more users to have a unique connection with their creative artists and their content.”
Mangomolo is a full-service, end-to-end OTT video provider that removes the barriers to digital adoption and enables anyone from national broadcasters to niche creators, to capture new revenue and grow their audiences.
As the first of its kind in the region, the Fannbox App gives users the ability to book virtual occasions and connect with celebrities wherever they are and request shout out videos for all memorable occasions
