Robyn Abou Chedid, Director of Brand & Culture at GRG and C-Suite personal brand strategist on how the idea of ‘personal branding’ – objective success relies on a combination of the personal brand voice, the corporate brand voice and the employer brand voice.
LinkedIn posts from CEOs have risen 23 per cent over the past year. In 2024, we know that organisations that empower their leaders and employees to produce authentic thought leadership and content succeed at many levels. We know that Gen Z are demanding authenticity not just from brands, but from their jobs, employers and prospective career opportunities. Thi
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