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Performance Communications welcomes Amanda Fox-Pryke as new deputy managing director for Middle East operations

Performance Communications has announced the appointment of Amanda Fox-Pryke as its new Middle East deputy managing director, joining the leadership team for the specialist communications agency’s regional operation at a particularly interesting time as the industry adapts to the new global situation and addresses new challenges.

Amanda will report to co-founder and managing director of the Middle East office, Ian Drinkwater. Together they will be leading an expanding team, with a view to building on a number of exciting new business wins in early 2021 and more aggressively targeting opportunities outside the company’s core field of operation.

Amanda’s arrival is a major coup for


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