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Multiply Media Group releases SpotLite 4.0, bringing together global voices in OOH

SpotLite explores some of the industry's most valuable developments, including AI-powered media planning, programmatic DOOH, audience measurement, premium OOH advertising and growth opportunities.

https://issuu.com/motivatepublishing/docs/spotlite

Multiply Media Group has revealed SpotLite 4.0, the fourth edition of the flagship publication for the out-of-home (OOH) media industry and the first edition published under Multiply Media Group (MMG).

Built around the themes of More Impact, More Innovation and Greater Momentum, the magazine brings together more than 50 contributors from across media, technology, luxury brands, agencies and the wider out-of-home ecosystem.

Through interviews, industry perspectives, market analysis and research, SpotLite 4.0 explores the forces shaping the next era of OOH.

James Bicknell, Group Chief Executive Officer, Multiply Media Group, said, “Thi


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the authorAnup Oommen
Anup Oommen is the Editor of Campaign Middle East at Motivate Media Group, a well-reputed moderator, and a multiple award-winning journalist with more than 15 years of experience at some of the most reputable and credible global news organisations, including Reuters, CNN, and Motivate Media Group. As the Editor of Campaign Middle East, Anup heads market-leading coverage of advertising, media, marketing, PR, events and experiential, digital, the wider creative industries, and more, through the brand’s digital, print, events, directories, podcast and video verticals. As such he’s a key stakeholder in the Campaign Global brand, the world’s leading authority for the advertising, marketing and media industries, which was first published in the UK in 1968.