The world’s largest mobile and technology marketing trade association recently organized its must-attend annual event MMA IMPACT Dubai 2020 Forum at Five Palm Jumeirah with well renowned speakers from the region to enable marketers to drive innovation and endure business value in an increasingly dynamic and mobile connected world. MMA IMPACT Dubai marks the only event in the region geared towards mobile marketing technologies.
The major part towards closing the day’s event was MMA’s Smarties Awards Ceremony showcasing some of the best winning campaigns in mobile for 2019. A celebration of the markets most innovative work, as well as tackling the ROI of creative in mobile, the measurability