MMA Global names Melis Ertem as CEO

MMA Global, the global trade association for marketers,  has announced the appointment of Melis Ertem as its Chief Executive Officer (CEO) for Türkiye, Middle East, and Africa (MEA).

The company made this announcement through a post on social media platform Linkedin.

The post also highlighted Ertem’s career and her achievements through the years to her current position.

Ertem has more than two decades of experience in the  marketing, technology, and telecommunications industries.

Ertem has been a part of MMA since 2005, where she lead the launch of the MMA EMEA Chapter in 2007 and the MMA Türkiye chapter in 2009. She also served as the Global Chair of the MMA between 2010 and 2012.

In her current role, Ertem will look at fostering innovation, leveraging the power of AI, data, and emerging technologies to drive growth and influence in the marketing industry.

The company congratulated Ertem, on her promotion as well through its Linkedin post.

“With a rich legacy of driving revenue, building robust communities, and fostering significant growth within the MMA, Melis is poised to lead the MEA region into a new era of change, innovation, growth, and leadership. Congratulations on the well-deserved promotion!” mentioned the post.

In a separate Linkedin post, Ertem shared her sentiments on her promotion, expressing her delight at the news.

“Delighted to take on this new role and drive the growth of MMA to shape the future of marketing across the region!”