fbpx
FeaturedNewsSocial Media

Meta reveals what’s driving Thread’s engagement

Meta, formerly known as Facebook, has shared in-depth insights into the factors that drive engagement on threads.

Through extensive research and data analysis, the firm has identified key elements that significantly influence user interaction and engagement on its platforms.

Three key elements include:

Social bonds:  Data shows stronger social ties contribute significantly to the engagement on threads. Relationships built over time through meaningful interactions have a large influence on the engagement.
Post characteristics: Another revelation is that certain post characteristics, such as visual content forms (photos, videos) and length of post text, play a major role in dri


To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register Now or sign in below if you already have an account.