Mercedes-Benz have unveiled Mercedes‑Benz Places | Binghatti – a new venture to merge the worlds of automotive and architecture.
The project launched in Dubai this year when Mercedes-Benz joined forces with local real-estate developer Binghatti Properties to commence construction of Mercedes-Benz Places | Binghatti.
This will take the form of a 65-storey residential tower for luxury living experience.
According to Mercedes-Benz, this business venture underlines its strategy to strengthen its position as the world’s most desirable automotive brand.
Mercedes-Benz Places | Binghatti will transfer the brand’s design DNA, emotion, and intelligence to branded residential l
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