MCN | Middle East Communications Network has announced a partnership with Athar – Saudi Festival of Creativity for 2024 to support the next wave of Saudi creative talent.
The network has partnered with the festival’s Young Talent Academies to launch the Student Creative Academy, which will take place during the festival from November 5-6 in Riyadh. The academy aims to mentor and nurture the next generation of undergraduate Saudi creative talent across multiple disciplines.
At the Student Creative Academy, MCN will bring together seasoned industry leaders from its agencies, including FP7McCann, UM, Initiative, MRM, Jack Morton, and Weber Shandwick to mentor the talent on events, tech,
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