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Marketing Game Changers 2020: Banali Malhotra

Banali Malhotra
Director of marketing, RAKBANK

 
Years in current position: 5+
Years with company: 15+
Size of department: 25+
Previous jobs
Head of partnerships, American
Express (India)
Recent campaigns
• RAKfoodie Campaign
• Launch of RAKBANK Emirates Skywards World Elite Mastercard Credit Cards
• Launch of SwatchPAY! Contactless
Payments
• Rebranding of RAKBANK Elite and
RAKBANK Business
• Skiply App for school payments
Recent achievements
• RAKfoodie campaign swept the 2019 MMA MENA Awards, winning five Golds, one Silver and two Industry awards.
• Spearheaded in-house data-management strategy through the successful implementation of DMP & CDP platforms to coll


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