Wassim Mneimneh, Managing Director, MiQ MENAT
Did you know that YouTube is the world’s most popular video-sharing platform, with nearly 2.5 billion users and 14 billion videos?
In fact, in the time it’ll take you to read this post, about 1,800 hours of new video content will be uploaded to YouTube.
In Saudi Arabia and UAE, YouTube is seen as the number one platform. Eighty six per cent of viewers in Saudi Arabia and 87 per cent in the UAE agreed that YouTube plays a key role in their purchase decisions, surpassing the competitive average.
And now that YouTube is becoming a staple of the big screen, it’s
To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register Now or sign in below if you already have an account.
