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How is the social commerce landscape changing in 2024?

For F31, the social commerce landscape in 2024 is teeming with innovation and transformative trends

In the rapidly-evolving landscape of social commerce, we foresee 2024 as being the start of quite a transformative period, as we begin to witness the emergence of innovative trends that reshape the way brands and consumers interact online.

The social commerce landscape in 2024 is teeming with innovation and transformative trends transcends its conventional role as a mere marketplace, it is increasingly becoming a vibrant ‘hangout spot.’ At F31, we are poised to support the creation of such immersive hangout spaces, as we anticipate a dynamic wave of experiences and programs set to flourish in the next 6-12 months.

One of the most notable trends on the horizon is the surge in immersive shopp


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