Fox Sports, the sports programming division of the Fox Corporation and host broadcaster of Super Bowl LVII, announced its appointment of The MediaVantage to handle advertising sales in the MENAT region. The Super Bowl is an annual sports event and the 2023 edition, Super Bowl LVII, takes place on February 12, 2023 in Arizona.
Under the terms of the contract, Fox Sports have appointed The MediaVantage to handle all regional clients and agencies with their placement strategy and execution for the Super Bowl.
Known world-wide for its advertiser line-up and creative analysis, the Super Bowl draws in viewerships each year with recent years exceeding 110 million households (Nielsen Media Research L
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