By Jalaja Ramanunni
In March 2023, OpenAI announced ChatGPT plugins, allowing its users to interact with other services through ChatGPT’s interface. And just this month, Google followed suit, announcing its own set of extensions for Bard.
Marketers are thrilled with the introduction of ChatGPT and Bard’s plugins, as they currently struggle with creating personalised experiences, while Apple delivers more privacy in iOS and Google plans to follow suit with their Privacy Sandbox.
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