Five years on from the Brexit referendum, Euronews has launched its new ‘Feel Connected to Europe’ campaign in the UK prior to its roll-out across Europe. Highlighting its ‘All Views’ positioning, impartiality and commitment to critical thinking, the campaign is designed to highlight the breadth of the media company’s programming and neutral editorial stance in an increasingly polarised news environment.
At the centre of the campaign is a film, featuring an original slam poem that explores the idea of independence saying no one ‘owns my news, twists my truths or moulds my views’.
The campaign, launching with a 30 second TV spot, will run across multiple channels including pr
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