Tala Abu Taha, Chief Growth Officer, 9Yards Communications.Tala Abu Taha has joined Abu Dhabi-headquartered 9Yards Communications as Chief Growth Officer to lead the agency’s department across its global network.
She brings more than 25 years of experience across public relations, public affairs, strategic communications, and business growth. Her career has spanned leadership roles across multiple regional and global agencies, driving growth across multiple communications verticals.
In her new role, Abu Taha will lead the company’s regional and international growth efforts by supporting the growth trajectory of its offices in London, Cairo, and New York, in addition to strengthening strategic partnerships with clients. She will also work to support the development of the company’s services in line with the priorities and requirements of the public and private sectors across regional and global markets.
The appointment comes as 9Yards goes through a transformational phase. The agency recently hired Omar Sarieddine as Chief Executive Officer, who moved up to the role from his position as the Deputy CEO, which he held since December 2024.
As part of his new responsbilities as CEO, Sarieddine has full operational ownership and direction over the agency, with key and immediate responsibilities including the ongoing regional international expansion efforts. This includes managing existing operations in the MENA region, along with its hubs in London, Cairo and New York.
9Yards Communications sits under the recently established 9Yards Holding as the group’s flagship integrated marketing, advertising, events, public relations, media production, and media buying firm. The group is led by Group CEO Hussam Almulhem, who founded the 9Yard Communications agency in 2017.
Under his leadership, the homegrown, full-service agency has, in just a short period of time, grown from an initial 10-person team to now employing over 160 people with both a regional and international footprint.
Visit our Jobs page for the latest appointments, career tips and industry updates: https://campaignme.com/jobs/
