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Data-driven marketing platform MEmob+ welcomes Near as new investor

Singapore-based Near acquires a minority stake in MEmob+, a Middle Eastern SaaS provider of data-driven marketing solutions owned by Dubai-based Akama Holding.

Akama Holding, the Dubai-based family office with investments in media, tech and content, has welcomed Near, the leading privacy-led source of intelligence on people, places and products, as an investor in its SaaS data-driven marketing solutions company MEmob+. The Singapore-based data intelligence specialist has taken a minority stake.

Founded in 2019 by Alexandre Hawari, today the CEO of Akama Holding, and Ihab El Yaman, the then Head of Mobile and Performance Director of Mediaquest, MEmob+ is a leading data mining platform and location-driven product. Its clients, top brands and agencies, rely on its services and data sources to harness their data for growth and maximize their marketing ROI


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