Dani Richa, Chairman and CEO of Impact BBDO Group of Companies, will be now also leading the DDB Dubai alongside Impact BBDO Group of Companies.
The leadership consolidation is part of DDB Dubai’s integration of operations with other Omnicom Group companies in the region. It is a strategic move to promote collaboration among teams.
Aiming to preserve the culture and strengths, the integration will see DDB Dubai maintain its distinct brand identity and continue to steer operations independently.
DDB’s operations will be focused on transforming business performance for its clients.
Richa commented: “I am delighted today to welcome DDB Dubai to our group of companies. L
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