Daimler Commercial Vehicles MENA, which is one out of six regional centres worldwide, responsible for all commercial vehicles related activities of Daimler Truck AG in the Middle East and North Africa, has appointed Brazen MENA to handle its public relations across the UAE and KSA.
Daimler Commercial Vehicles MENA oversees the group’s full Commercial Vehicles portfolio which encompasses Mercedes-Benz and FUSO Trucks & Buses – and the five-times awarded MEPRA and PRCA Small Agency of the Year, will look after the brand’s public relations as it looks to drive wide-spread awareness across the region.
Olaf Petersen, General Manager Daimler Trucks Sales at Daimler Commercial Vehicles MENA comments: “We are delighted to announce the appointment of Brazen MENA. The agency has exceptional experience across the public relations spectrum in the region, and they are ideally positioned to embrace our role in a very important market for Daimler Commercial Vehicles MENA.”
Louise Jacobson, Managing Partner Brazen MENA added: “We’re thrilled to be working with Daimler Commercial Vehicles MENA. As an exceptional brand with a long-standing history here in the Middle East, we are very much looking forward to highlighting the unique and innovative aspects of its portfolio, carving a clear narrative and gaining recognition for the work it does across MENA. We cannot wait to get started!”
Not only will Brazen oversee the busy running of a day-to-day press office, but it will also be responsible for all strategic planning and creativity.