5/23/18 CNN London Rob Bradley
CNN International Commercial (CNNIC) has appointed two joint-heads of CNN’s international advertising sales business to give brands and advertisers from wherever they are in the world greater access to global solutions from CNN Worldwide and the broader WarnerMedia portfolio.
In these new positions, Cathy Ibal and Rob Bradley lead CNNIC’s ‘Audience First’ strategy, which supercharges putting audiences at the heart of every campaign rather than focus on platform or geography. In roles that combine oversight of ad sales, client development, digital and data capabilities, brande
To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register Now or sign in below if you already have an account.
