“Trenta for Art Production and Distribution” the owners of Egypt’s Al-Nahar TV Network recently announced the appointment of Choueiri Group’s “C-Media”, as the exclusive media representatives for Al-Nahar TV (General Entertainment Channel) and Al-Nahar Drama (Series Channel).
The announcement comes further to both parties, setting out a clear vision and strategy aimed at commercial growth and expanding the advertising marketing. The tie-up which comes into effect as of January 2021, grants C-Media the exclusive rights for commercial ad sales and marketing for both satellite TV channels within Egypt, and across the Middle East region.
As part of Choueiri Group, the largest media
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